Little

Frequently Asked Questions

General

What is Little?

Little is an app for celebrating your baby's first year. Each month, you create a decorated "mat" with your baby's photo, an age badge, nursery stickers, and a short memory caption, then put it on your Home Screen or Lock Screen as a widget, so it's always in view.

Do I need an account to use Little?

No. There's no sign-up, no login, and no account of any kind. Just open the app and start.

Does Little work on Android?

Not currently. Little is iOS only (iPhone, iOS 17 and later).

Can I use Little for more than one baby?

The free plan includes one baby profile. Every paid plan supports unlimited profiles, and you can switch between them from the home screen.

Can I make memories for newborn weeks too?

Yes. Little covers weeks 1–12 for the newborn phase as well as months 1–12, so you can capture the early stretch when things change fastest.

Photos & privacy

Are my photos uploaded anywhere?

No. All photos and cutouts are processed entirely on your device using Apple's on-device VisionKit. Your photos, your baby's name and birth date, your captions and everything you make stay on your iPhone.

Does Little collect any analytics?

Anonymous usage counts only, so we can see which features parents actually use and which need work. They record that something happened — a memory was made, a widget was added — under a random ID, never who did it or what was in it. No photos, no names, no birth dates, nothing you write. We don't track you across other apps or websites and we never share anything with advertisers. The full details are in our Privacy Policy.

What photo permissions does Little need?

Little only needs "Add Photos Only" access, used to save your exported mats into your Photos app. It cannot browse your full photo library beyond what you choose in the picker.

What happens if the automatic photo cutout doesn't work well?

Little automatically falls back to a nicely framed version of your original photo (rounded corners / polaroid style), so you'll never be left with a broken image.

Widgets

How do I add a Little widget to my Home Screen?

Long-press your Home Screen → tap the "+" → search for Little → choose small, medium, or large. You can also add a Lock Screen widget the same way from the Lock Screen editor.

Why isn't my widget updating with my latest mat?

Widgets refresh when you open, background, or save changes in the app. Open Little once after finishing a mat, and make sure Background App Refresh is enabled for Little in iPhone Settings.

Can my widget rotate through multiple mats?

Yes. Choose "Rotating memories" as the widget's content source and it will cycle through your past mats over time.

Subscriptions & pricing

What are my purchase options?
  • Lifetime, $39.99, one-time purchase, unlocks everything forever
  • Yearly, $19.99, auto-renewing
  • Weekly, $2.99, auto-renewing
What exactly does Lifetime include?

Everything in Little today, and everything we add later. New backgrounds, badge styles, stickers, templates, widgets, and features, forever, with no further payment.

Is Little free?

Yes. You can add your baby, create your first memory and put a widget on your Home Screen without paying. The free plan includes one baby profile, one monthly memory and one memory for each newborn week, with a selection of backgrounds, badges and stickers. Exports and widgets carry a small "made with Little" credit. There's no trial countdown, and the free plan doesn't expire.

What is the "made with Little" credit on my exports?

It's a small mark added to images you export or display in widgets on the free plan. Any paid plan removes it, and your existing memories re-render without it as soon as you upgrade.

Will I be charged automatically?

Yearly and Weekly are auto-renewing, so Apple charges you at the start of each period unless you cancel at least 24 hours before it ends. Lifetime is a one-time charge with nothing to renew.

What happens to my memories if my subscription ends?

Nothing is deleted or hidden. Every memory and every baby profile stays, and you can still open, edit, export and display them. The credit mark returns to exports and widgets, and creating new memories goes back to the free limits: one monthly memory and one per newborn week, counted across all of your babies. Resubscribing, or buying Lifetime, lifts those limits again straight away.

How do I cancel my subscription?

In your iPhone: Settings → [your name] → Subscriptions → Little → Cancel. Little doesn't control billing directly, that's all handled by Apple.

I bought Little on one device. Can I use it on another?

Yes. Open Little on your other device and tap Restore Purchases in Settings, using the same Apple ID.

Does Little support Family Sharing?

Yes, purchases are eligible for Family Sharing so other family members on your Apple Family group can use Little too.

Data & backups

Where is my data stored?

Entirely on your device. Little has no server and doesn't sync your data anywhere.

What happens to my mats if I delete the app?

They're deleted along with the app. If you have iPhone device backups enabled, your mats are included in that backup like any other app's data, so you can get them back by restoring from that backup but Little itself has no separate backup or sync feature.

Can I export my mats?

Yes. Export any mat as an image sized for Instagram Story, square posts, or print resolution, right from the editor.

Support

I found a bug or have a feature request. Who do I contact?

Email thelittlebabyapp@gmail.com. We read everything and typically reply within 1–2 business days.